EL360: Powering Your Practice. Empowering You.
EssilorLuxottica 360, A new program powered by Essilor, Luxottica and EyeMed that is designed to help your practice increase traffic, visibility and capture rate, improve patient experience, and maximize profitability. Join today and learn how our 360 degrees of support will create a point-of-difference for your practice by getting a head start on understanding the EL360 program and the ability to earn *2% off your next my.luxottica order placed from December 2nd to December 15th just by joining one of the two sessions available.
This Course is Non-Accredited.
*Promotion applies on all Luxottica brands except Chanel. The 2% rebate is in addition to other promotions active on my.luxottica.com. Rebate will be issued in the form of a credit to your Luxottica account in December 2020. Rebate valid on frame purchases only, parts are not included.
Social Media 201: Advanced Tips for Growing Your Audience
Samantha Toth, ABOC
Go beyond the basics and master advanced strategies designed to grow your social media following. Learn how to run contests, use hashtags, create engaging visuals, capture HIPAA compliant patient testimonials, and more. Training also includes instruction on the social media strategy, planning, and execution necessary to increase engagement, attract new patients, improve existing patient retention, and help patients make better purchasing decisions.
Approved for 1 hour of ABO, NCLE & CPC. 1 hour of COPE pending approval.
Practice Culture During COVID-19, Why it’s More Important Than Ever
Gary Gerber, OD
Practice culture is often discussed as an amorphous, unattainable abstract. In the face of an ongoing health crisis, this course talks about why developing and executing a sustainable practice culture is more important than ever before. Putting your vision and culture into practice and getting it to stick can be the difference between having the COVID pandemic consume your practice or coming through it successfully.
1 hour of ABO, COPE, COO and NACOR pending approval.